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Growing a Brand in a New Culture: Opportunities, Challenges and Lessons from OPPO

Explore New Markets, Understand Cultural Challenges, and Build Meaningful Business Connections.

Thu. Nov. 26. 2026

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Networking event hosted by Mindfull Academy featuring Rui Ma, General Manager of OPPO Morocco. The event, titled “Growing a Brand in a New Culture: Opportunities, Challenges and Lessons from OPPO,” takes place on Thursday, November 26, from 5 PM to 7 PM at Mindfull Center, Casablanca. The poster features Rui Ma alongside the Mindfull Academy and OPPO logos on a blue gradient background.

Introduction

Entering a new market is more than a business expansion strategy. It is a journey of understanding different cultures, adapting to consumer expectations, and building trust in an unfamiliar environment. For global brands, success often depends on their ability to balance international expertise with local market realities.
Mindfull Academy is pleased to welcome Rui Ma, General Manager of OPPO Morocco, for an exclusive networking event exploring the opportunities, challenges, and lessons involved in growing a brand across cultures. Through his professional experience, Rui Ma will share valuable perspectives on leadership, market adaptation, and the realities of developing an international brand in Morocco.
Designed for entrepreneurs, managers, and professionals, this event creates a space for insightful discussions, meaningful exchanges, and new professional connections. Beyond the conversation, participants will have the opportunity to network, exchange ideas, and connect with like-minded individuals in a welcoming business environment.

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Mindfull Academy

Ce que vous apprendrez

Cross-Cultural Brand Strategy

Understand how international brands adapt their positioning, communication, and business strategies to connect with consumers in new cultural environments.

Market Opportunities & Challenges

Explore the opportunities and obstacles businesses may encounter when entering new markets, drawing on OPPO Morocco’s experience.

Leadership & Cultural Adaptation

Gain insights into the importance of cultural awareness, leadership, and strategic decision-making when managing business operations across cultures.

Business Networking & Connections

Exchange ideas with entrepreneurs, managers, and professionals while exploring opportunities for collaboration and long-term professional relationships.

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Networking event hosted by Mindfull Academy featuring Rui Ma, General Manager of OPPO Morocco. The event, titled “Growing a Brand in a New Culture: Opportunities, Challenges and Lessons from OPPO,” takes place on Thursday, November 26, from 5 PM to 7 PM at Mindfull Center, Casablanca. The poster features Rui Ma alongside the Mindfull Academy and OPPO logos on a blue gradient background.
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Explore New Markets, Understand Cultural Challenges, and Build Meaningful Business Connections.

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Frequently asked questions

Who can attend this business networking event in Casablanca?

The event is designed for entrepreneurs, business owners, managers, marketing professionals, and anyone interested in international business, leadership, and brand development.

What will Rui Ma discuss during the event?

Rui Ma, General Manager of OPPO Morocco, will share his perspectives on growing a global brand in a new culture, including market opportunities, business challenges, cultural adaptation, and lessons from OPPO.

Where and when will the networking event take place?

The event will take place on Thursday, November 26, 2026, from 5:00 PM to 7:00 PM at Mindfull Center in Casablanca, Morocco.

How can I register for the networking event?

You can request your spot through the event registration form. As places are limited, we recommend registering early. Registration is subject to confirmation by the Mindfull Academy team.

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